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Articles

Valentines Day 2013 FAQs

January 22nd, 2013 By uBloom

Written by Gay Smith (Chrysal Technical Consulting Manager) Valentines Day 2013 FAQs Don’t let BOTRYTIS rob profits: Non-specific disease that loves petals, leaves, green & blooming plants—any plant material Botrytis spreads and develops on live and dead tissues. Remove and … Read J’s Complete Post →

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Provide me with memories, don’t sell me product

January 18th, 2013 By uBloom

Written by John Stanley In a recent edition of the Australian e-newsletter was an article on an American retailer called American Girl. I have made a note for myself that when I am next in Chicago this is a must … Read J’s Complete Post →

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The Customer Is Your Marketing Department

January 18th, 2013 By uBloom

Written by John Stanley Remember the days when larger retailers had marketing departments and those departments developed the marketing strategies for the businesses. Companies tried to decide their own destiny. Today, consumers have changed the rules and marketing is becoming … Read J’s Complete Post →

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Get familiar with the unfamiliar and make the customer stop and stare

January 18th, 2013 By uBloom
familiar with unfamiliar

Written by John Stanley One of the keys to retailing is getting the consumer to stop and look at your displays. Alas, if you take a walk around most retail displays you will find they are forgettable. The key is … Read J’s Complete Post →

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Mom’s Favorites Require Some TLC

May 3rd, 2012 By Club uBloom Member
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Written by Gay Smith Flowers push our sentimental buttons and make Moms smile. Flowers drink more solution when it’s hot and mid-May is pushing right into summer. Set up processing buckets a day ahead of delivery to pre-chill the solutions. … Read J’s Complete Post →

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What Can You Learn From a Group of Farm Retailers?

February 15th, 2012 By Club uBloom Member

Written by John Stanley I have just finished speaking at the FARMA Conference in Edinburgh, Scotland. This conference was a mix of a tour, trade show and conference and was an opportunity to study retailing in this sector. Prior to … Read J’s Complete Post →

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Valentine’s Day Best Practices

February 1st, 2012 By Club uBloom Member

Written by Gay Smith 1. PREPARE BUCKETS like a Chrysal Professional! Prepare solutions with COLD water. NO ICE (dilutes the mix as it melts) Measure when mixing (correct dose gives 100% efficiency) Gerberas, daffs, cut hyacinths: 1 Professional Gerbera pill … Read J’s Complete Post →

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Chrysal Dosing Unit Trouble Shooting

February 1st, 2012 By Club uBloom Member
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Written by Gay Smith Q: I have the Chrysal Dosing Unit installed but it’s not working. A: Make sure the arrow on the unit is pointing toward the ‘out-flow’ hose (the hose leading to the fill tap). Turn off supply, … Read J’s Complete Post →

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Poinsettia Care At a Glance

December 7th, 2011 By Club uBloom Member

Written by Gay Smith Temperature: First consideration is temperature management. Poinsettias are native to Mexico. These plants like bright light. Unless you are a snowbird the Southwest or overwintering in Florida, bright light in winter months means as sunny a … Read J’s Complete Post →

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Santa Rosa, CA June 1-2, 2013
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