It’s important to give Credit where Credit is due- and saying “Thank You” to the Underwriters of J Schwanke’s Life in Bloom - is just the Tip of the Iceberg!
There’s so much that goes into making a National Television Show -for Public Television- First of all- you have to create a concept – then you have to have great production quality- pretty pictures, interesting topics- and the approval of American Public Television – to go ahead… you have to get programmers all across the Nation to like it as well- and then program it on their stations- there’s a lot of moving parts…
But none of that can happen with our Dedicated- Generous Underwriters that believe in the concept of the TV Show- specifically a show that’s all about Flowers! J Schwanke’s Life in Bloom- is that show- the First Ever 13 Episode Full Season Show dedicated to Flowers – arranging flowers- crafting with flowers, cooking with flowers- and cocktails with flowers- featuring flowers and flower farms, and flower friends…
I am so very fortunate that the following companies- joined forces with us- to fund Season 1 of J Schwanke’s Life in Bloom- and were generous as well as dedicated to helping us get this show on the air- and then helping us enjoy – 88% Coverage – all across the USA. This is the proof in the pudding- as they say- American’s Love Flowers- and they Love “Life in Bloom” too!
Today I want to you let you know- about them- and how much both Kelly and I appreciate their support- and continued faith in this- the First National Television all about Cut Flowers!
Albertsons Companies: our Premiere Underwriter- with the help of my wonderful Friend Debora Steier- Albertsons Companies – (and all their brands- Jewel Osco, Amigos, Vons, Albertsons, Safeway, Maket Street, Pavillions, Shaws, Star, Carrs, Tom Thum, United, Haggens, Andronicos, Plated and Acme) all joined forces to Underwrite J Schwanke’s Life in Bloom! We thank them from the bottom of our heart for Supporting Season 1 (2 and 3)… Albertsons Companies believe in Life in Bloom and we Love them for it!
Ball Horticulture Company- and our friend Lourdes Reyes- anyone that knows Lourdes realizes she’s a champion in the world of flowers and she believed in Life in Bloom and helped convince BallSB (the cut flower division of the Ball Horticulture Company to support- J Schwanke’s Life in Bloom for Season 1.
CalFlowers- The Board of CalFlowers- (formerly NorCal) is the Association of California Flower Shippers- and my life long friends- that serve on the board- knew it was a great investment to underwrite Public Televisions first ever show all about flowers- helping us tell the story of flowers- and where they come from. CalFlowers is dedicated to education- and their underwriting of J Schwanke’s Life in Bloom- is helping us reach over 98 Million Households across the USA- and teaching them how to create their own Life in Bloom! Calflowers is another Underwriter that is committed to Season 1 (2 and 3)!
Design Master Color Tool- I’ve known Dwight Larimer for nearly my entire life- he’s a dedicated Flower Industry Icon- and life long friend! When I brought this opportunity to him- he jumped at the chance to help us educate the general public about flowers. As both a National and International Advocate for Flowers- Dwight made it clear that Education is Paramount -when it comes to flowers- and generously Underwrote Season 1 (2 and 3) of Life in Bloom!
Golden Flowers- Gabriel Baccera and his daughter Mariana- are International supporters of Education throughout the Flower Industry! It was exciting to have this Colombia Flower Farm family on board – helping us underwrite a Public Educational Television show about Flowers. Golden Flowers consistently promotes education- throughout the flower industry and they generously supported our efforts to bring J Schwanke’s Life in Bloom to Public TV for Season 1.
Smithers-Oasis- will be joining J Schwanke’s Life in Bloom – as an Underwriter for Season 2- My friends Robin Kilbride and Kelly Mace- were instrumental in securing Underwriting for our Second Season coming in April 2020- I had the fortunate opportunity to meet him- as a young child- and I’ve been using Flower Foam ever since. I’m delighted that Smithers-Oasis has joined our Team of Underwriters at “Life in Bloom- their continued dedication to flower education will help us continue our efforts at Public Television!
Sunshine Bouquet- and the “Family of Flower Friends” behind this American/Colombia Flower Bouquet and Flower Farming Company. Sunshine Bouquet and John Simco- and his family- believe that a Life Surrounded By Flowers is Better- and Beneficial agreed to support Season 1-2 and 3 of J Schwanke’s Life in Bloom – and continue to help us share more education about Flowers- and the health and wellness Benefits that Flowers provide to everyone that experiences them.
The Ribbon Roll.com and my Friend Seth Schulman- believed in the concept of Flower Education Television. Seth is a family man- and a small business owner- from New Jersey – that creates some of the most beautiful ribbon- and one of the few manufacturers still creating ribbon here in America. It was Seth’s vision to support Flower Education- and also to support Public Television – as a friend, small business owner and family man. I’m so proud of our Friendship and his commitment to Education- Thanks Seth for helping bring J Schwanke’s Life in Bloom Season 1 to Public TV!
Finally- Public Education is dedicated to providing Educational Services to everyone- and Close Caption Underwriting helps us provide a VERY Valuable service to the hearing impaired! My lifelong friend- Jim Kaplan and Mimi Pacheco- at Chrysal America- provided the underwriting for Season 1 of J Schwanke’s Life in Bloom! A Tremendous service – we are proud to feature on J Schwanke’s Life in Bloom!
Ocean View Flowers- and my friend Dan Vordale- helped me secure the Closed Caption Underwriter Funding for Season 2 of J Schwanke’s Life in Bloom coming to Public Television in April of 2020. The folks at Ocean View Flowers are dedicated to helping us provide this service to our audience that loves J Schwanke’s Life in Bloom- and learning more about Flowers and the health and wellness benefits they provide everyday!
Making Television is Fun- Hard Work- and Very Rewarding- and it is POSSIBLE- because of these great companies- and their generosity – that Kelly and I have completed Season 1 of J Schwanke’s Life in Bloom- and with the continued support of Amazing Underwriters- we’ll be on the air for Season 2 and are working diligently on Season 3… Together we’ll keep “Life in Bloom” for years to come!