Floral Bootcamp

Written by Gay Smith

GOAL: Solve your customer’s problems—win more sales!The BasicsTemperature is #1 critical point in quality

  • A direct relationship exists between temperature, rate of respiration and longevity
  • Cooler set-points = 34 — 38F. Tropical flowers and foliages = 50-55F

Flowers are dirty

  • Always include a germicide in the solution to ensure solution flow
  • They bleed enzymes, organic juices and carbohydrates into the water when cut
  • Bacteria explode in this soup

Mix solutions with COLD water

  • Cold travels faster in stems than warm water so flowers harden-off faster
  • Will not provide longer vase life or affect rate of flower opening

Measure when mixing flower solutions

  • Guesstimating wastes $$ and/or results in a bacterial soup

Clean buckets matter

  • Scrub buckets with a floral detergent
  • If really dirty, dip in a bleach rinse
  • Always use a plastic liner in metal buckets, vases or containers
  • Pitch old buckets: impossible to sanitize when plastic gets deeply pitted, scratched and 
gouged

Length of treatment time is important

  • When it comes to hydration, there’s no such thing as a quick dip. It takes time to fill stems
  • Flowers take up 75-80% of total amt of solution in first hour

Ethylene kills

  • Ethylene damage is a function of flower age, temperature, length of exposure, and 
concentration of ethylene
  • STS provides continual protection for sensitive flowers when blooms are treated 
at farm level
  • Ethylbloc is best suited to protecting during transit (cuts and plants)

Botrytis is the #1 problem

  • Keep flowers dry
  • Location is critical factor in lowering shrink

Mechanical damage is costing you thousands of dollars in shrink

  • Impact damage
  • Bruising
  • Nets on Fuji’s, gerberas in trays or rackets, wood wool scratching florets
  • Blooms scraping against bottom of upper shelving units

No solution will make a bad flower good

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Flower Power Felt Flowers