7-4-1 and You're Done... Thanks Continental Floral Greens!

I recently attended International Floral Expo 2013 in Miami with the great folks from Continental Floral Greens! My Job was to present The 7-4-1 and You're Done concept for the attendees! The IFE Show is attended by Flower Sellers in Wholesale, Retail, Wedding and Event and Mass Market!Continental's Approach to a Professional Uniform Dozen Roses is the geometric equation... 7-4-1... Seven Roses around the Edge of a vase... 4 in the Middle and a bit longer and 1 longest one in the center... Their Concept is simple for anyone to understand and execute!The idea is that ANYONE can create a Perfect Professional Dozen Roses... so whether it's a new employee, delivery person, or hobbyist... 7-4-1 allows you to look like a pro! The other great benefit comes along with the Premium Greens Bouquets they've created to pair with their concept!Continental creates a Lovely Greens Bouquet... Ruscus, Leatherleaf and Eucalyptus... or a CA Grown Greens Bouquet... A Premium Greens Bouquet that has a terrific assortment... even a Leatherleaf and BB combination for the Traditional market. The Bouquets can come already in a Garcia Glass Vase... or in Bulk so you can add them to any vase!

The Concept is simple... and Full of Ahh Haa's... When I demonstrated the concept you could literally see the anxiety wash away from people's faces! Breaking down this Simple Task into a Visual Equation... makes it Approachable, Less Stressful and ... well... FAST and EASY!7-4-1 and You're Done... was a HIT... leave to Continental Floral Greens to take the guess work out of a Dozen Roses!